by Colin Walsh | May 20, 2022 | Lead Nurturing, Multimedia Marketing, website
Most law firms spend significant time and resources creating visually attractive websites, but even the most glossy and beautiful online presence can fall short if it fails to accomplish one very important goal – providing visitors with the information they need...
by Colin Walsh | Jan 24, 2022 | CRM Software, Legal Software, Multimedia Marketing
Creating a Successful Drip Campaign for your Law Firm A successful email drip campaign can help law firms stay present in the minds of both existing and potential clients which creates a greater potential to generate future referrals and foster client relationships...
by Colin Walsh | Jan 14, 2022 | Multimedia Marketing, Multimedia Messaging
Your firm’s online presence is essential for its survival, and although the investment in managing your website can be costly, its success is largely dependent on a strategy that may not cost a thing – Search Engine Optimization (SEO). SEO is a process that...
by Colin Walsh | Sep 10, 2020 | Multimedia Marketing
Several days ago, I was speaking to an elderly neighbor who had two great loves- fishing and advertising. To succeed in both, he told me, was to invest in the right bait and an enormous net. The bigger your net you see, the more fish you catch—and the same is true for...
by Colin Walsh | Jul 27, 2020 | Multimedia Marketing, Multimedia Messaging, Software
For many lawyers, navigating the world during the pandemic has been an adventure in remote working. While there are some functions that require hands-on staff, for the most part, law firms can function smoothly with practically an entire remote office. What Covid-19...