by Colin Walsh | Dec 1, 2023 | Lead Nurturing, Legal Software, Multimedia Marketing, Multimedia Messaging, Text Messaging
This post has been updated on December 26, 2023 for accuracy and comprehensiveness. It’s the time of year when law firms strategize their plans to maximize their legal marketing efforts in the year ahead. Preparation is key for a successful 2024, and a major part of...
by Colin Walsh | Jan 14, 2022 | Multimedia Marketing, Multimedia Messaging
Your firm’s online presence is essential for its survival, and although the investment in managing your website can be costly, its success is largely dependent on a strategy that may not cost a thing – Search Engine Optimization (SEO). SEO is a process that...
by Colin Walsh | Sep 15, 2020 | Multimedia Messaging
Today’s digital environment calls for engaging multimedia content sources. Often, many law firms fall into the trap of believing that their reputation and skill set alone is enough to keep a steady stream of clients coming through their doors. While there is no...
by Colin Walsh | Sep 11, 2020 | Multimedia Messaging
Video has been dominating social media for quite some time now, and its marketing strategy is out of this world. In 2020 so far, 1 billion hours of YouTube video content have been watched daily. While traditional marketing approaches such as direct mail, print, and...
by Colin Walsh | Jul 27, 2020 | Multimedia Marketing, Multimedia Messaging, Software
For many lawyers, navigating the world during the pandemic has been an adventure in remote working. While there are some functions that require hands-on staff, for the most part, law firms can function smoothly with practically an entire remote office. What Covid-19...
