by Colin Walsh | Jun 30, 2022 | video marketing
Content is king when it comes to law firm marketing. When done correctly, it gives your firm valuable credibility and provides prospects with the information they need to initiate engagement. For most law practices, content is showcased through website pages and blog...
by Colin Walsh | Jun 22, 2022 | CRM Software, Intake Software
Many industries utilize case studies to enhance their marketing efforts. Business leaders see these tools as invaluable assets for helping potential customers better understand their businesses and the quality of services they provide. In recent years, the legal...
by Colin Walsh | Jun 18, 2022 | CRM Software, Legal Software, Multimedia Marketing
Automation has become a valuable tool for law firms as they work to improve productivity and drive profits. By automating standard tasks, firms free up time and attention for more profitable ones while also enhancing their marketing efforts. Keep reading to discover...
by Colin Walsh | Jun 8, 2022 | CRM Software, Intake Software, Lead Conversion, Lead Nurturing
Email marketing campaigns are an effective way to keep your law firm front and centre in the minds of prospective clients and leads. With a series of informative emails to current, previous, and future clients, your law firm can viably market in a cost-effective...
by Colin Walsh | Jun 1, 2022 | Click-to-Call, CRM Software, Intake Software, Lead Conversion, Lead Nurturing, Legal Software
The pandemic affected the legal industry in a variety of ways, but one of the most lasting effects has been the expanded use of legal technology by law firms of all sizes and practice areas. Attorneys that once saw tech as an option they could do without, quickly...
by Colin Walsh | May 20, 2022 | Lead Nurturing, Multimedia Marketing, website
Most law firms spend significant time and resources creating visually attractive websites, but even the most glossy and beautiful online presence can fall short if it fails to accomplish one very important goal – providing visitors with the information they need...
by Colin Walsh | May 3, 2022 | CRM Software, Intake Software
Why Law Firms Need a Dedicated CRM to Fix Common Intake Mistakes
by Colin Walsh | Apr 29, 2022 | Intake Software, Lead Conversion, Lead Nurturing, Legal Software
Sales funnels have been a central component of online marketing for years and many innovative law firms have wisely integrated them into their marketing plans. But whether you are looking to maximize your firm’s existing sales funnel or add one to your current...
by Colin Walsh | Apr 22, 2022 | CRM Software, Intake Software, Lead Conversion, Lead Nurturing, Legal Software, Personalization, Software, Text Messaging
Attracting prospects to your law firm is only half the battle. You must also put in the time and effort to move those leads from considering your firm to making a final decision to engage. This is lead nurturing, and it is critical to the success of your legal...
by Colin Walsh | Apr 18, 2022 | CRM Software, Intake Software, Legal Software, Software
The practice of law has become a crowded playing field where law firms must work extra hard to stand out and remain competitive. As such, a successful legal practice cannot exist without the ability to turn potential clients into actual clients. Yet far too many firms...